WHAT SHOULD I PUT IN MY COFFEE?

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COMING 2020

What Should I Put in My Coffee? is the world’s first feature-length documentary about coffee creamer. Using this seemingly light-hearted topic as a starting point, the film explores big ideas about farming and animal agriculture, the environment, and the role of consumers in our current food system.

The intimate voices of baristas, corporate coffee insiders, farmers, activists, and coffee enthusiasts are prominently featured, with no single point-of-view rising above all others. Lyrical passages, cheeky asides, and bold tangents take viewers on a free-associative journey through what coffee creamer means to us—personally, politically, historically, and even spiritually.

Where other documentaries take sides and push agendas, What Should I Put in My Coffee? meditates on, probes, and refuses to make up its mind about one of the most pressing questions of our time: is animal agriculture ethical?